Your part time Marketing alternative
The Smarter Alternative to a Full-Time Marketing Department | 1 Day Marketing

1 Day Marketing

The Smarter Alternative to a Full-Time Marketing Department

Senior marketing thinking, without a six-figure salary attached.

Most small business owners we talk to didn’t set out to become their own marketing department. It just happened, because hiring a full-time marketer felt like a big commitment for something that might only need a few hours a week. Salaries, super, software and training add up fast, yet marketing still has to happen for a business to grow.

What fractional marketing solves

  • You pay for what you need. An experienced marketer for exactly the hours or outcomes you need, whether that’s ten hours a week or a single campaign launch.
  • You get senior-level thinking. Without the six-figure salary.

Why it beats hiring a junior

  • Nothing falls through the cracks. Juniors hired to cover social, SEO and brand strategy all at once usually drop something.
  • A broader toolkit. Fractional marketers have worked across dozens of businesses and industries, so they arrive ready rather than learning on your budget.

Flexibility built in

  • Scale up or down. A product launch, a seasonal push or a quiet quarter, without hiring or letting someone go.
  • Fresh eyes. Because they’re not buried in your day-to-day, they spot the blind spots your team stopped noticing months ago.

One more hat that actually fits

If you’re already wearing five hats running the business, fractional marketing takes one off without adding weight.

1 Day Marketing gives you a senior outsourced marketing manager one day at a time, so the marketing gets done properly without the cost of a full department.

Could a day a week replace a full-time hire?

Book a free 20-minute discovery call or marketing health check — no pressure, no jargon.

Book your free 20-minute session

Frequently Asked Questions

What is fractional marketing?

Bringing in an experienced marketer part-time or per project, instead of hiring someone full-time.

Is fractional marketing cheaper than hiring?

Usually. You pay for the time you need, without salary, super, software and training costs.

Can I change how much help I get?

Yes. You can scale up for launches or busy seasons and back down when things are steady.


1 Day Marketing. One day at a time. Based in Ipswich, serving small businesses across Brisbane and beyond.

Similar Posts

  • Video Production For Small Business

    Video for Small Business: Why a 60-Second Clip Beats a Glossy Brochure | 1 Day Marketing 1 Day Marketing Video Production for Small Business: Why a 60-Second Clip Beats a Glossy Brochure Brochures end up in drawers. A short video goes wherever your customers’ phones go. Plenty of small businesses still spend good money on…

  • Fractional Marketing for Small Businesses

    Fractional Marketing for Small Businesses | 1 Day Marketing 1 Day Marketing Fractional Marketing for Small Businesses What it is, and why it works for businesses that can’t justify a full-time marketer. For most small businesses, hiring a full-time marketing manager or building an in-house team simply doesn’t add up. Salaries, super, software subscriptions and…

Leave a Reply

Your email address will not be published. Required fields are marked *